The GWA Junior Agency competition is considered the most demanding competition for design and marketing students in Germany.
8 teams from different universities from all over Germany competed in the contest. They developed communication solutions for real client assignments, each team coached by an agency. On 2 February 2018, they presented their results at HSD. A jury consisting of agency experts, scientists and corporate marketing executives judged their presentations. The HSD team in cooperation with SAATCHI & SAATCHI won bronze with their marketing campaign for Zovirax.
Students from the Faculty of Business Studies organised the awards event, supervised by Professor Nikola Ziehe. The Faculties of Media and Design as well as the Campus IT supported the team.